I like to see myself as an overseer, someone who can look at the working parts of a project with an analytical, creative, and deliberative viewpoint. I look to the future to see a vision of what and where you could be, and map out your plan to get there.
I’m a person who wants to change his industry for the better, using ethics as a key tool to accomplishing this change. That being said, if you’re in business just to make money then I’m not the help you need. I believe in serving the world, not the other way around.
Creating a solid foundation to build your business upon is fundamental to managing change and growing pains throughout your journey. At this early stage, I will delve into your business and its needs. This will allow me to develop a clear understanding of the path I need to lay ahead whilst focusing on your desired outcomes.
Once a clear foundation has been established it’s time to start brainstorming ideas that will lead you in the desired direction. This will require planning a content strategy, and creating a brand personality, brand identity and brand guidelines, and much more.
It’s time to put all the pieces together to build something that is truly unique and personalised. Here we design website wireframes and further develop your brand guidelines by deciding on colour schemes, typography, digital layouts, user journeys and functionality for your website and social channels.
When all previous elements are set in motion it’s time to nurture the process by constantly analysing plans, testing core messaging and functionality, communicating with and understanding your audience segments more extensively, and growing your content.